Online dating often suffers from authenticity issues, with users presenting idealized versions of themselves through curated photos and misleading profiles. This leads to mismatched expectations and frustration. While some apps encourage authenticity by limiting photo filters, none enforce a standardized, unedited representation. One way to address this gap could be to create a dating app where users can only upload a single, verified passport-style photo—neutral, realistic, and free from enhancements.

How It Works

The app would function like a conventional dating platform but with a key twist: profiles would feature only one passport-style photo, verified for compliance with strict guidelines (neutral expression, plain background, no filters). Verification could involve AI tools or cross-checking against ID documents. To compensate for the lack of multiple photos, the app could emphasize text-based bios, compatibility metrics, and optional unedited audio or video clips. Matching algorithms would prioritize shared interests and values over physical attraction, though users could still swipe based on the passport photo.

Potential Benefits and Challenges

This approach could appeal to users tired of deceptive profiles, those who feel disadvantaged by conventional apps' focus on highly curated images, or older demographics prioritizing substance over aesthetics. However, challenges include:

• User adoption: Some may resist due to vanity or privacy concerns.
• Engagement: Passport photos might feel sterile compared to glamour shots.
• Verification: Ensuring compliance without creating bottlenecks.

Potential solutions could include highlighting success stories, allowing optional unedited full-body photos later, and partnering with identity-verification services for secure photo handling.

Execution and Differentiation

An MVP could start with manual photo verification and basic swiping mechanics, testing acceptance in niche markets like professionals over 30. Scaling could introduce AI verification and premium features like detailed compatibility analytics. Unlike existing apps (e.g., Hinge's focus on prompts or Tinder's photo-centric swiping), this idea's strict photo rule creates a unique niche—prioritizing realism over curation and potentially reducing photo-based biases.

While adoption hurdles exist, the simplicity of the concept—standardizing profiles to foster authenticity—could carve out a defensible space in the dating app market.