Instagram Story Resharing Feature Proposal
Instagram Story Resharing Feature Proposal
Instagram Stories have become a popular way to share moments, but users can't currently reshare someone else’s Story directly to their own Story feed. This limitation forces people to take screenshots, which reduces quality and often lacks proper credit to the original creator. A smoother, permission-based resharing feature could improve content discovery while protecting creators’ rights.
How It Would Work
One way this could work is by adding a "Share to Your Story" button next to the existing "Send Message" option when viewing a Story. The reshared Story would automatically include the original creator’s username, ensuring proper attribution. Content creators could also have control over whether their Stories can be reshared—enabling it to boost reach or disabling it for privacy.
- For users: Simplifies sharing interesting or useful Stories without manual effort.
- For creators: Offers increased exposure while keeping control through optional permissions.
- For Instagram: Encourages more engagement by keeping content circulating within the app.
Key Features and Considerations
The feature could start with an MVP by testing resharing with verified accounts and influencers first. If successful, it could expand to all users, with resharing turned off by default for private accounts.
- Customization: Users could add stickers or text to reshared Stories without altering the original content.
- Restrictions: Limits on resharing frequency (e.g., a few times per day) could prevent spam.
- Monetization: Brands might pay to promote reshareable Stories, while creators could get analytics on reshare reach.
Comparison With Existing Features
Instagram already allows resharing regular posts to Stories, but this doesn’t extend to Stories themselves. Snapchat's approach keeps resharing private, while TikTok focuses on collaborative remixing. A native Instagram resharing feature would streamline content discovery without requiring extra steps or third-party apps.
Implementing this carefully could enhance user experience while addressing privacy and misuse risks through built-in controls.
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Digital Product