Wedding videos today typically offer a flat, one-dimensional view of the event, making it hard for couples to truly revisit the atmosphere and emotions of their special day. This is a missed opportunity, as weddings are deeply personal, high-investment milestones where people want to preserve memories as vividly as possible.
One approach could be to film weddings using multiple 3D or 360-degree cameras placed at key locations—like the altar, entrance, and dance floor—then stitch the footage into an interactive VR experience. Couples could later use VR headsets to explore their wedding from different angles, almost as if they were physically present again. For example:
This might appeal to couples who value innovative ways to preserve memories, wedding planners looking to offer premium services, and even guests who couldn’t attend in person. Videographers could charge a premium for the service, while VR headset makers might benefit from increased adoption.
Testing this concept could start with a simple MVP: partnering with local videographers to film a few weddings using existing 360 cameras (like the Insta360 Pro 2) and basic stitching software. Feedback could then guide refinements, such as developing custom tools for smoother 3D rendering or adding interactive features like "teleporting" between camera spots.
Already, some services offer 360-degree wedding videos, but they often lack true 3D depth or spatial audio. This proposal would go further by creating a more immersive, navigable experience that better replicates the feeling of being there.
The main challenges would involve balancing cost, technical quality, and ease of use—but for couples who prioritize reliving their wedding over passively watching it, this could be a compelling upgrade.
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Digital Product