Event organizers often face challenges when planning decorations for venues, struggling to visualize how items like banners or balloons will look in real space. Traditional methods—such as sketches or digital mockups—lack accuracy, while hiring professionals is costly. A tool that enables realistic, interactive previews of decorations in the actual venue could streamline the planning process.

The Solution: Augmented Reality for Event Planning

One approach to solving this problem is an AR app that allows users to design and visualize event layouts in real time. The app could let users select decorations from a library, place them in their venue using AR, and adjust aspects like size or position. Additional features might include real-time collaboration, direct vendor purchases, or AI-generated layout suggestions based on uploaded photos. This could benefit:

• DIY planners (e.g., weddings, birthdays),
• Small businesses hosting promotional events,
• Professional event planners seeking to reduce setup errors.

How It Works and Fits with Existing Tools

Unlike general AR apps like Houzz (focused on home decor) or Pinterest Lens (for product discovery), this tool would specifically address temporary event setups. For example:

• It would offer customization (e.g., editing banner text) unlike Canva’s static templates.
• Vendor partnerships could allow in-app purchases, creating a revenue stream while giving users seamless access to decorations.

Execution Strategies

An MVP might start with a mobile app featuring basic AR placement for a single event type (e.g., birthdays), then expand with:

1. Collaboration tools for teams,
2. Integration with vendors,
3. AI-powered suggestions for complex venues.

Early testing could involve partnerships with local vendors or a freemium model (e.g., ads for basic features, subscriptions for advanced tools).

By focusing on a niche need—event-specific AR planning—this idea could fill a gap left by broader design apps while offering practical benefits to both users and vendors.