Many innovative products showcased on entrepreneurial pitch shows like Dragons' Den and Shark Tank never reach mainstream availability, leaving fans unable to experience them. A subscription service could bridge this gap by delivering curated products from these shows directly to consumers, creating a win-win for viewers, entrepreneurs, and the shows themselves.
One approach would be to offer tiered subscriptions (e.g., $20, $50, $100/month) where customers receive a featured product along with background stories about the entrepreneurs and their pitches. The service could source products by negotiating bulk discounts or exclusive deals with show contestants. Over time, it might expand to include offerings from other pitch platforms or crowdfunding sites.
Key stakeholders would benefit in different ways:
While subscription boxes are common, this concept would differ by focusing exclusively on pitch-show products and their backstories. Unlike generic services like Bespoke Post or Cratejoy, it would offer a story-driven experience tied to specific TV content. The community aspect of shared discovery among fans could create additional value.
A simple MVP might involve manually curating products from past episodes as one-time boxes to test demand. Early steps could include:
If successful, the service could evolve to include recurring subscriptions, personalized preferences, and potentially official show partnerships.
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