With the rise of remote and hybrid work, companies face challenges in keeping employees engaged and connected. Traditional office perks no longer apply, leaving a gap for meaningful virtual experiences. At the same time, emerging artists struggle to find audiences beyond conventional platforms. One way to address both issues could be a service that connects companies with musicians for live-streamed, workplace-friendly concerts.

How It Could Work

The idea would involve curating a roster of artists who perform live for corporate audiences via streaming. Unlike public concerts, these events would be tailored for work settings—think acoustic sets, interactive Q&A sessions, or themed performances for cultural heritage months. Companies could book artists for team-building events, lunchtime entertainment, or diversity initiatives. The platform would handle everything from artist selection to technical setup, making it easy for HR teams to integrate into their employee engagement programs.

Why It Makes Sense

For companies, this could offer a fresh way to boost morale and differentiate their culture. Employees would get access to unique entertainment during work hours, while artists gain exposure to new audiences and a steady revenue stream. Unlike existing platforms like Sofar Sounds or Tiny Desk, which target general audiences, this service would focus exclusively on corporate needs—ensuring performances are appropriate, interactive, and aligned with workplace values.

Getting Started

A simple version could begin with a website showcasing artists and a booking system for one-off events. Early adopters might include mid-sized companies or remote-first teams. Over time, features like API integrations (e.g., for Microsoft Teams) or sponsored concert series could expand the offering. The key would be proving demand through pilot events and iterating based on feedback from both artists and corporate clients.